‘Transformers’ scores a record breaking $60.6 million opening day
This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts.
Update (8:30 PM): Paramount reports that ‘Transformers’ has earned an impressive $58.5 million from foreign countries. Close to $40 million of that came on Wednesday, when it opened in nearly every major international market. It made $19.6 million this past weekend in the U.K. and Japan.
The film’s total gross through Wednesday is $119.1 million.
---
Workday be damned, ‘Transformers: Revenge of the Fallen’ blew away the existing record for a non-Friday opening Wednesday by selling an estimated $60.6 million worth of tickets in the U.S. and Canada.
Paramount’s Michael Bay-directed f/x extravaganza easily exceeded the Wednesday record of $44.2 million set by ‘Harry Potter and the Order of the Phoenix’ in 2007 as well as the biggest ever non-Friday gross of $51.3 million, which ‘Spider-Man 3’ hit on a Saturday in 2007.
The only mark it couldn’t topple is the absolute biggest single-day gross; ‘The Dark Knight’ earned $67.2 million on its first Friday last year. Accounting for ticket price inflation, ‘Transformers’ ’ number is a virtual tie with the No. 2 film on that list, ‘Spider-Man 3,’ which took in $59.8 million when it opened on a Friday in 2007.
Such an impressive launch sets up ‘Revenge of the Fallen’ for a potentially huge first weekend. It is now virtually certain to break the five-day record for a film opening on a Wednesday: $152.4 million for ‘Spider-Man 2’ in 2004. If its initial momentum continues, it could even exceed ‘The Dark Knight’s’ $203.8 million, the all-time biggest five-day gross.
However, if reactions from moviegoers turn out to be as negative as those of most critics, public enthusiasm could quickly wane and ‘Transformers’ would end up with a far less impressive run at the box office than its first day indicates.
The ultimate performance of ‘Revenge of the Fallen,’ which cost just under $200 million to produce, will depend more on its grosses from international markets. The first ‘Transformers’ movie earned 55% of its total box office revenue overseas.
Paramount opened the picture in almost every major foreign country Wednesday after a strong debut in Britain and Japan over the weekend. International grosses were not immediately available Thursday morning.
— Ben Fritz