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Shoppers line up for 99 Cents Only opening and 99.99-cent iPod Nanos

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Shoppers just can’t say no to the Nano -- if it’s just 99.99 cents.

That’s the latest gimmick from the 99 Cents Only chain, which today celebrated the grand opening of a new store in San Marcos by selling 8GB iPod Nanos at a mere 99.99 cents each. But only the first nine people in the door could get the deal.

The line started forming at 3 a.m. Wednesday. By this morning, the line sitters were hunkered down in chairs, surrounded by pizza boxes and drink bottles.

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No. 2 in line was Ricky Longoria, 18, who heard about the new 99 cents store from his father and saw an ad for the iPod Nano 99-cents deal. The long wait was worth it to get an electronic doodad that sells on Amazon for $133.95.

The first person in line was Matthew Roberts, Longoria’s friend.

Q. Ricky, why’d you give Matthew the No. 1 spot?
A. He’s my ride.

No. 9, Art Tello, caught a break at 2 p.m. yesterday when the person who was ninth had to leave because the kids were acting up.

After the Nanos ran out, the next 99 customers were able to buy a scooter for 99.99 cents. The next 99 customers after that get a crack at the ‘Art of Pirates of the Caribbean’ coffee-table book for 99.99 cents and the following 99 customers could buy a Belkin Netmaster mouse for 99.99 cents.

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There are also prize raffles and food samples at the store at 155 S. Rancho Santa Fe Road in the San Marcos Village Shopping Center.

-- Jen Leo

Top photo: The new San Marcos 99 Cents Only store.

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