IRVINE
By adding alcohol to its list of home delivery products, Homegrocer.com has been forced to open its doors to on-site liquor sales.
The company’s new liquor license requires the grocery home delivery service to put up a 532-square-foot public sales counter to display and sell alcohol. The Irvine warehouse, at 10 Whatney, serves solely as a distribution site.
“You order online and they deliver to your house,” said Eric Rubery, consultant to the city. “But being retail, they have to have a location where people can walk in off the street.”
Planning commissioners, who called the state requirement “wacky,” consented last week to Homegrocer.com’s request for a liquor license.
More to Read
Inside the business of entertainment
The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future.
You may occasionally receive promotional content from the Los Angeles Times.