Weber Shandwick Is Acquiring PR Firm Bragman Nyman Cafarelli

Bragman Nyman Cafarelli Public Relations & Marketing of Beverly Hills is being acquired by Weber Shandwick Worldwide, a major public relations firm that is part of the advertising and communications conglomerate Interpublic Group of Cos. Bragman Nyman Cafarelli was projecting revenue of $8.5 million in 2000. Terms of the acquisition weren’t disclosed. Bragman Nyman Cafarelli’s clients include such celebrities as Cameron Diaz, Kate Hudson and Olympic track star Marion Jones, along with such corporations as Tanqueray, 3Com and Sony Computer Entertainment. The deal is one in a series of acquisitions that Interpublic companies have made in Hollywood, including public relations firms PMK and Rogers & Cowan, as well as management firm Industry Entertainment.