Maghan McDowell | WWD
Latest From This Author
Rent the Runway is coming to Neiman Marcus — bringing a lower-priced fashion option and possibly some new foot traffic to the tony retailer.
Sweet, Hearst’s Snapchat channel, has partnered with the transparency-minded apparel e-tailer Everlane to test a way to bring shopping to the social media network.
Amazon’s keen on both fashion and retail — and whether those interests ever intersect could help shape the next leg of the digital retail revolution.
The world of digital advertising might be “mobile first,” but it’s increasingly setting its sights on the physical realm.This week, Facebook introduces a new mobile ad capability that aims to encourage in-store traffic and purchases — while also courting bricks-and-mortar advertisers.
Google’s getting into the search now, buy now game.
She’s a Barbie girl, in a Barbie world — but now Barbie, the (plastic) doll, is making real (paper) dollars.
Yesterday was a big day at Fitbit.
As a 53-year-old company, Pantone might be forgiven for its analog roots.
Shoppers are used to voting with their wallets, but EBay is giving them a chance to actually vote.
Since ousting the Blackberry as the fashion flock’s gadget of choice in 2007, the iPhone’s disrupted just about every facet of the industry.