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Why are Rams and Bengals wearing uniform colors they’ve struggled in?

Rams quarterback Matthew Stafford celebrates a touchdown pass to Cooper Kupp.
Rams quarterback Matthew Stafford (9) celebrates a touchdown pass to Cooper Kupp during a game against the Tampa Bay Buccaneers in September.
(Wally Skalij / Los Angeles Times)
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Because the Bengals are the “home team” Sunday, they were given the potentially life-altering decision of picking their uniform colors. On Feb. 2, they announced on Twitter they’d be dressing in black.

Thus, the Rams had no choice but to opt for white jerseys, and they’ll be clad in their modern throwback white-blue-gold fit.

This has more significance than meets the eye. The Rams went 1-2 in the regular season when wearing those white jerseys, which wouldn’t seem to bring good karma.

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The Rams are taking a just-another-Sunday approach to their Super Bowl showdown vs. the Cincinnati Bengals, but fully understand the game’s magnitude.

But get this — the Bengals have gone 1-4 this season in black uniforms. That’s right, they opted to play in the Super Bowl in jerseys in which they’ve had a lower percentage chance of winning this season (20%) than Russell Westbrook has had at making a three-pointer (29.8%).

What’s more, according to NBC Sports, teams wearing white have won 14 out of the last 17 Super Bowls. So if uniforms are any indication, the Rams are in for a good time Sunday.

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