Murdoch’s The Daily launches, for your iPad only
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Rupert Murdoch unveiled his new iPad-only newspaper-like publication, The Daily, Wednesday morning. For 99 cents a week, or $39.99 a year, subscribers can get full-color, interactive, video-enhanced news, opinion, gossip, sports and culture.
In our pages, Dawn Chmielewski explains the media titan’s motivations:
Murdoch, distraught over how the free culture of the Internet has ravaged the newspaper business, is determined to find a way to put the ink back in the bottle. He has advocated charging for content, delivered to all sorts of devices including cellphones, computers, tablets and e-readers.’The old business model based on advertising-only is dead … that’s not going to change even in a boom,’ Murdoch said last year in an interview with the Washington Post. ‘Critics say people won’t pay, but I say they will. But only if you give them something good.’
The Guardian says it looks good, but asks, will it find a niche? What I want to know is: what’s its books coverage like? I can’t download it to my iPhone -- it’s iPad only -- so if you’ve taken a look, let us know what you think.
-- Carolyn Kellogg
