Ford in sync with the law

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SB1613 isn’t the snappiest of titles, but it’s going to have an impact on many of the 29.7 million cell phone users in California. And that impact will happen on July 1, because SB1613 is a new state law going into effect on that date, prohibiting the use of cell phones while driving -- unless the driver is using a hands-free device. The CHP cites the cell phone as the number one cause of distraction for drivers, leading to many accidents -- some of them fatal.

Step forward Ford, whose Sync system -- developed with Microsoft -- allows Bluetooth-equipped phones to link into the audio systems of various vehicles manufactured under the Blue Oval’s aegis. These include cars wearing Lincoln and Mercury badges. The system uses voice activation and can even read out received text messages.

Software upgrades will be added later this year; 911 Assist helps drivers connect with the emergency services if an airbag has deployed; a Vehicle Health Report can be retrieved from the Sync website. Ford also plans to make Sync available in more models, including the F-150 truck and the Escape crossover SUV. Many luxury makers have Bluetooth connectivity, but Ford should be applauded for making such innovative features available in budget models like the Focus.
-- Colin Ryan